YASDA
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Innovation meets communication
For a new YASDA project, we used AI avatars that were trained based on photos of real engineers.
They reflect the authentic appearance and personality of the team members.
This allowed us to present content from different angles: the avatars explained precise technologies, gave insights into working methods and presented new products.
Develop further instead of standing still
The partnership with Yasda since mid-2020 marks an impressive journey of success that began with the comprehensive redesign of their website. Our creative studio was able to demonstrate its wide-ranging expertise in various projects, from the development of a modern brand identity to precise UI/UX design in the course of the website redesign.
The case study not only provides insight into an aesthetic transformation, but also reflects the strengthening and consolidation of communication. By successfully redesigning the website, we helped Yasda to not only change its appearance, but also to improve its identity. This collaboration reflects the successful balancing act between Japanese mentality and German communication strength.
The Yasda success story shows that a bold approach to change can lead to sustainable success.
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