Bernecker
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Develop further instead of standing still
The Bernecker project was a very special challenge for us and at the same time a celebration in the result.
A complex subject with a big entry hurdle for newcomers, combined with the great figurehead Hans A. Bernecker in the crusty mantle of old days. It is understandable why a brand can shy away from wanting to change an inherently running system. Nevertheless, the ladies and gentlemen of Bernecker GmbH were far-sighted enough to realize that this state of affairs would not last forever. In a world in which new brokers are springing up and interest in the stock market and shares is on the rise, it is not possible to rely solely on aging old customers with an eye to the future. You have to step boldly into the future to open up new markets.
Bernecker shines in a new function-oriented corporate design with a strong focus on UI and UX design, combined with a clever communication concept for selling their products. This work required thinking about many different media, age groups and levels of knowledge at the same time to achieve a coherent, working result.
With its new corporate design, Bernecker no longer needs to shy away from any comparison, but also from any future option. A concept was developed that can be flexibly carried into the future and is equipped with communication tools that can be relied on for a long time.
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